All successful businesspeople set quality goals. To create quality goals for yourself and your business, test your goal against the five SMART criteria to see if it is a quality goal. You may have heard about them before, but do you follow SMART criteria when setting goals?
To create a quality goal, you must first set a goal that is Specific. For example, having a goal of becoming wealthy is not enough. The key question here involves whether you have an exact amount of money you want to attain. “Think big” as Donald Trump would say. The second criterion involves your goal being Measurable. If you can’t measure it, you won’t know if you attained it. Examples include a specific number or the answer to a yes/no question. The third and fourth criteria involve your goal being both Attainable and a REACH. Setting a goal that you don’t believe you can achieve is de-motivating. Then setting one that you know you will attain every time you try is not worthwhile either. For most people, goals that you will attain somewhere between 67 and 90% of the time are the most effective as you have balanced these two criteria. The final criterion involves Timeframe. You must have a specific date (and time, if possible) by which your goal is to be accomplished.
If your goal passes all five tests, write it down. Then review it twice a day, take action and watch your goals being attained by your efforts.